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Using the free cash flow valuation model to price an IPO Assume that you have an opportunity to buy the stock of Cool Tech, Inc., an IPO being offered for $12.50 per share. Although you are very much interested in owning the company, you are concerned about whether it is fairly priced. To determine the value of the shares, you have decided to apply the free cash flow valuation model to the firm’s financial data that you’ve developed from a variety of data sources. The key values you have compiled are summarized in the following table.
Free cash flow

Year (t)
FCFt
Other data

2013
$700,000
Growth rate of FCF, beyond 2013 to infinity 2%

2014
800,000
Weighted average cost of capital = 8%

2015
950,000
Market value of all debt = $2,700,000

2016
1,100,000
Market value of preferred stock = $1,000,000

Number of shares of common stock outstanding = 1,100,000

a. Use the free cash flow valuation model to estimate Cool Tech’s common stock value per share.
b. Judging on the basis of your finding in part a and the stock’s offering price, should you buy the stock?
c. On further analysis, you find that the growth rate in FCF beyond 2016 will be 3% rather tha

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